Reminiscent of Los Angeles and the 1990s, the A.P.C. Spring Summer 2024 collection offers a trip through time and space.

The A.P.C. Spring Summer collection has a strong seafront feel, but not just any seafront: Malibu, as seen in the Crush T-shirt, a subtle nod to the color of the Pacific, the lifeguard cabana and the surfer’s silhouette typical of Southern California.

The first theme of the A.P.C. Spring Summer 2024 collection is a vibrant tribute to the nineties style of Californian beaches.



Photography and art direction: Venetia Scott
Models: Tess Breeden and Indiana Van't Slot