A.P.C. have developed their own sports shoe and in that vein have branded it A.P.C. SNEAKERS. Three years in the making, Jean Touitou instructed his studio to take their time for he knew the technicality of a sneaker should not be improvised. Moving on from the ubiquitous white leather trainer, the A.P.C. SNEAKERS achieve a nuanced point between sportswear and fashion. Using technical and reflective materials, mesh and split leather, A.P.C. developed a unique sole and a new label.

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